Viju Industries (Nigeria) Limited is set to bring smiles to the faces of thousands of children as it continues its long-standing tradition of supporting Children’s Day celebrations across Lagos and Ogun States.
The 2025 edition of the initiative, themed: “Celebrate Their Brilliance,” takes place today, Tuesday, May 27.
This year’s campaign will involve the wide distribution of Viju’s popular products – including Viju BB Star and V-cool drinks – to schools, orphanages, churches, mosques, and Non Governmental Organisations (NGOs).
It aims to reach even more communities than before, reinforcing Viju’s commitment to child-focused Corporate Social Responsibility (CSR).
A Legacy of Impact
For years, Viju Industries has been a passionate supporter of Children’s Day, integrating product donations into its CSR activities to encourage and uplift Nigerian youth.
In 2024, the initiative was rebranded as “Celebrate Their Brilliance” to highlight the unique potential of every child.
“At Viju, we believe every child deserves to feel special – especially on Children’s Day,” said Mr. Raphael Osiomwan, Brand Manager at Viju Industries.
“Through ‘Celebrate Their Brilliance’, we are not just giving products, we are delivering hope, joy, and a message that every child matters.”
About Viju Industries (Nigeria) Limited
Viju Industries is a trusted name in Nigeria’s beverage market, recognised for its affordable, high-quality drinks.
Beyond business, the company is deeply rooted in social impact, with ongoing CSR efforts centered on education, youth empowerment, and public health.
Children’s Day remains one of the company’s flagship outreach events, which reaffirms its dedication to nurturing the next generation.
